According to quotes from Record, Bruno de Carvalho and Sporting are willing to listen to offers to the naming rights of the Alvalade.
The proposal to change the name of the Estádio José Alvalade name to a sponsored one may well be fought with resistance considering the club history involved. The issue will be brought up and discussed at the upcoming general assembly. Indeed, many fans would prefer the issue of the moat be addressed first.
Of course, given Sporting’s financial situation all possible avenues of income will be looked at by the club.
The club will be waiting for a proposal first but the fact that the issue has been brought up may suggest that there is something in the works.
Perhaps with the recent news of Braga’s current financial successes, who of course play at the Estádio AXA, then Sporting may look to follow suit.